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Dynamic ads

Direct Response Advertising Overview

Dynamic ads look exactly like other single image ads or ads created in the carousel format on Facebook, Instagram and Audience Network. However, instead of individually creating an ad for each of your products, you create an ad template that automatically uses images and details from your data feed for things you'd like to advertise. Dynamic ads use your Facebook pixel or SDK to show ads to people who have already shown interest in your business by taking actions you care about on your site.

Lead ads The Facebook Pixel Catalogs Dynamic ads Dynamic Ads for Travel

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About product recommendations in dynamic ads

Create dynamic ads Requirements for creating dynamic ads Dynamic ads implementation guide Set up the Facebook pixel and/or the Facebook SDK for dynamic ads Create a dynamic ad Create a collection with dynamic ads Dynamic ads best practices Add overlays, offers and more to your dynamic ads Recommended image sizes for dynamic ads Reach a broad audience with dynamic ads for products Set up cross-sell or upsell campaigns for dynamic ads

Manage dynamic ads Update Business Manager permissions for your catalog

Measure dynamic ads View interactions with items in your catalog Optimize your dynamic ads for conversion events

Third party partners for dynamic ads Using BigCommerce on Facebook Using Magento on Facebook Using WooCommerce on Facebook Using Shopify on Facebook

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